6 Successful LGBTQ Influencer Partnerships

By integrating LGBTQ influencers into your marketing strategy, not only do you expand your brand awareness within the nuances of the LGBTQ…


5 YouTube Influencers Across Asian Subcultures

Not only has the Asian-American consumer segment surpassed non-Hispanic White consumers in educational and financial achievement, but they…


LGBTQ Marketing 2018 Webinar: Key Trends and Insights

For any brand that has invested in connecting with the LGBTQ community, it’s important they recognize that 2018 is different, according to…


Building a Marketing Strategy that Reaches LGBTQ Families

According to a Gallup survey, there were nearly half a million same-sex marriages in the U.S. by 2016.  Moreover, recent census reports…


Top 7 Influencers from Hispanic Subcultures

In 2004, Hershey’s branded its product with what it anticipated to be a promising tagline.  The chocolate manufacturer featured Thalia Sodi…


lesbian couple and firepit

7 Opportunities to Reach LGBTQ Consumers in Q3 and Q4

To develop a marketing strategy that reaches the 9.3 million LGBTQ adults in the U.S., you’ll need a comprehensive understanding for annual…


3 Trends Cosmetic Brands Should Know To Appeal to African-American Women

At 24.3 million strong, African-American women are a highly influential consumer segment.  They are growing entrepreneurs, impacting…


teenagers hanging out

Motivate’s Gregg Witt Moderates Panel with Gen Z’s Top Influential Leaders at “Marketing to Gen Z” Conference

Join one of the most cutting-edge, relevant youth conferences April 11th as Motivate’s Gregg Witt moderates a panel with Gen Z’s top…


Delete. Unsubscribe. Goodbye: Why Gen Z Tunes into Some Brands and Others Get Tuned Out

Join Us for an Engaging and Informative Webinar On Youth Marketing! “Brands break my trust by failing to listen and underestimating people…


Delete. Unsubscribe. Goodbye: Q&A with Gen Z Speaker, Connor Blakely

What are some of the key differences between Gen Z and Millennials when it comes to interacting with brands? One of the biggest differences…