Motivate Announces Asian Path-to-Purchase Research Study

Proprietary study delivers signature Chinese and Korean-American insights on media engagement preferences and purchasing behavior. Motivate Inc., the leading specialized insights...


Ben Chavis and Trevor Hansen at NNPA

Key Takeaways from the 2016 Midwinter NNPA Conference

1. The NNPA and member publishers are embracing an exciting shift in day-to-day operations of the media properties with the next generation of family coming into help drive the...


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Motivate CEO Named a Finalist for San Diego Business Journal’s Most Admired CEO Award

Motivate, the nation’s leading specialized media partner, is proud to announce that for the third year in a row, Trevor Hansen has been named a finalist for San Diego Business...


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Introducing Shout by Motivate, The Nation’s Largest Total Market Social Amplification Solution

Turnkey Social Influencer Solution for Advertising Agencies and Client Partners Motivate, the leading specialized insights and media partner for reaching Multicultural, Youth and...


Top Media Professional of the Year Award Winner: JC Balarezo, Media Director, Motivate

Top Media Professional of the Year Award Winner: JC Balarezo, Media Director, Motivate

He’s greeted with noticeable affection by every Latino-market publisher, editor and media professional who walks through Motivate’s doors. Juan Carlos "JC" Balarezo currently...


Trevor Hansen Introduced an Exclusive Presentation of Nielsen’s Latest Report at the NAHP Annual Convention

Hansen Introduced an Exclusive Presentation of Nielsen’s Latest Report at the NAHP Annual Convention

CEO of Motivate Inc., Trevor Hansen, introduced an exclusive presentation of Nielsen’s latest report on Latinos at the National Association of Hispanic Publications (NAHP) Annual...


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EPMG Announces Company Rebrand to Motivate

Leading Multicultural Media Partner Rebrands to Deliver Total Market Experience EPMG, the country's leading Multicultural media partner, and affiliated divisions will be rolled up...


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Spend Adjustment is Not Just for Hispanic Newspapers, But for Circulars as a Whole

As EPMG is the media placement firm that works directly with Walmart to support its Multicultural circular programming, Portada is providing this exclusive interview with Trevor...


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2014 ANA Multicultural Conference Recap

This year’s ANA conference was held in Miami from November 9th to November 11th.  With a robust line up of industry leaders across categories,  attendees were invited  to...


Digital Training Seminar Held for Largest Group of Unified Black Owned Newspapers

Digital Training Seminar Held for Largest Group of Unified Black Owned Newspapers

SAN DIEGO – Aug. 6, 2014 –  EPMG, the nation’s leading multicultural media partner, held a digital training seminar for EPMG United, the largest group of unified Black-owned...