Alejandro “Alex” Sánchez is joining EPMG as Executive Vice President and  Director of Hispanic Media and Custom Publishing.  Sánchez’s main focus  will be put on driving growth in digital and print integrated platforms. He will  oversee EPMG’s national sales team. Sanchez joins EPMG, a leading print and  digital media placement firm  in the multicultural space, from The  Houston Chronicle’s La Voz, where he was the publisher and general manager.

Trevor Hansen, CEO of EPMG, tells Portada that with the rapid growth in EPMG’s  digital platform and overall growth in Hispanic print media, “Alex will be  focussing on the synergy of these vehicles along with experiential opportunities  where appropriate to create and deliver strong multi platform programs to our  clients. An example of this is our forthcoming multi market/national World Cup  program.”

“Alex has proven to be a leader in the advertising and communications  industry and we are pleased to add him to our team,” Hansen, adds. “His  experience, passion, and leadership will be a huge asset to our company, agency,  and client partners.”

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